You know you are getting older when the music that you love or used to love, music that you thought was esoteric and unique becomes the background music for commercials. What is Camera Obscura doing promoting Coldwater Creek? Postal Service backing UPS (although I think that is brilliant)? Air on some commercial on the radio (I get too caught up in the music to remember the sponsor)? All of the civic commercials!
And the kids just think that it is commercially processed background music. It's a shame.
